We're on the hunt for the best and brightest digital and social media marketer to join our team as our Digital & Social Media Manager as soon as possible. This is a paid, Houston-based, full-time, salaried role with a fantastic benefits package and ample opportunities for growth.

Key Job Functions & Responsibilities:

Agency-Wide Digital Marketing & Social Media Leadership:

• Lead team members in creating excellence for clients with deep understanding of all social media and digital marketing tactics, including social media content creation and engagement, social media advertising, digital advertising, email marketing, SEO best practices, website best practices (UX/UI, CRO), blog best practices and more

• Fully understand how to use all social media and digital marketing platforms and tools needed to do job effectively

• Stay abreast of social media trends and practices and relay information to team in order to determine how to best apply to client work and Like Minds’ brand

• Research and recommend the best tools and softwares to our team in order to assist with profitability, productivity, excellence in work output, etc. (ie: HootSuite, SimplyMeasured, Sprout Social, HeyOrca, etc.)

• Collaborate and contribute ideas in team brainstorms on digital and social media initiatives and find opportunities to enhance client work through these services

• Develop and oversee processes for and train all team members on generating social media, digital advertising and email marketing strategies and related initiatives during onboarding and on an ongoing basis

• Oversee, review, approve and recommend improvements to all client social and digital deliverables

• Train and support team members and review/approve development of digital and social elements of all client measurement/campaign recap reports

• Bring training opportunities to team surrounding digital efforts (advertising, social media, email marketing, web/blog best practices, etc.) during all-team meetings and/or on an ongoing basis

• Act as liaison between Account Manager, PR Manager and individual social media and/or digital team members to ensure all initiatives are delivered on brand, on deadline and on strategy

Supervision, Management & Accountability of Social & Digital Marketing Team Members:

• Work with Social & Digital Media Specialist(s), Account Coordinator(s) and/or Intern(s) to help manage and prioritize time and schedule, including checking-in and giving feedback on work product

• Check in via with direct report(s) via weekly one-on-one meetings to provide feedback and guidance

• Assess performance and facilitate quarterly reviews (and then twice annual reviews after first year) of full-time direct report(s), including working with Founders to determine when to consider disciplinary action, growth opportunities and/or salary increases

• Oversee and ensure direct reports maintain personal work time logs, proactively communicate work status and maintain timely updates on task progress

• Work with direct report(s) to monitor all platforms (including review sites) and draft responses to negative and positive comments

• Ensure team members are consistently living up to Like Minds’ core values

Digital Marketing & Social Media Execution:

• Lead client social media training and develop prep client training documents

• Assist team members with their social media management (posting, engagement, etc.) when they are out of office or need an extra set of hands

• Oversee, provide recommendations for and approve social media and digital marketing/advertising strategies and execution, including where and how ad dollars should be allocated (social media ads, Google/PPC, banner/display/email marketing campaigns with media outlets, etc.)

• Work with team members to properly develop and execute A/B testing

• Work with team members to provide strategic insight to clients through strategy documents, one-pagers and measurement reports

• Monitor advertising budgets and provide proper documentation to COO

Member of Leadership Team:

• Responsible for being a strong, contributing member of account and leadership teams according to Like Minds’ core values
• Assist in overall well-being of Like Minds

• Attend and participate in weekly L10 meetings and additional as-needed meetings with Founders and Leadership Team to communicate work as it relates to other team members, clients and potential business opportunities, managerial struggles/successes and learning opportunities

• Establish and report on agency metrics in weekly L10 meetings

• Assist in securing and growing/retaining additional business across all digital and social service lines

• Assist Founders in establishing service line rates that consider hours required to complete job, clients’ ability to pay and agency profitability, aligning with principles of social enterprise

• Assist in meeting and exceeding agency’s financial goals and projections in order to continue growing social media and digital department

• Assist partners in making staffing decisions for clients with digital or social media scopes

• Represent Like Minds as expert in digital and social media through speaking engagements, media opportunities, training opportunities and/or direct client or prospective client discussions