Brain Food
What's up with Brain Food? What feeds us, our clients and keeps our brains going each and every day? Tune in to our Brain Food blog to learn about past and current client successes, industry news and overall marketing inspiration!
October Moments
We've officially made it to the holidays. October was another incredible month and our team is feeling especially grateful for our partnerships with media members, influencers and local organizations.
Check out our favorite moments from last month.
moreSeptember Moments
Happy "fall" y'all! It's officially "busy season" in the world of impact marketing and our team has risen to the challenge. Take a look at some of our favorite moments from September and stick around to see what we're up to the remainder of this year!
moreAugust Moments
August was another one for the books! While the temperatures may not agree, we cannot believe summer has come and gone. Check out what lit our team members up in August!
moreMy Internship Experience
Nina Cushman
In my past month interning at Like Minds, everything has been a new experience for me. Because I’ve never held a position similar to this before, it has been enlightening, in all aspects, to see how this agency is run.
Specifically, I was surprised to see all of the work that goes into supporting Like Minds’ many clients. While researching for my case study blog posts, I dove...
moreJuly Moments
Nina Cushman
In a busy but rewarding month at Like Minds, our team members have secured beneficial features, awards and content for our clients. We are so excited to share some of these moments with you!
moreCase Study: Camp For All Goes "Over The Edge"
Located in Burton, Texas, Camp For All is a nonprofit, barrier-free camp that hosts children and adults with special needs and challenging illnesses for camps year-round. This organization provides campers with a unique opportunity to explore and engage in nature and camping. Camp For All is even recognized as a national leader in creating and providing proven life-changing experiences through its...
moreJune Moments
Nina Cushman
So far this summer, our team has found success in all aspects: internally, through team-building and development, and externally, through strategizing with and advancing our clients in the media and digital spaces.
Check out each team member’s favorite moment(s) of June to learn more about how we help our clients to flourish as we continue to grow as a company ourselves!
moreCase Study: DACAMERA Presents Kendrick Scott’s “Unearthed”
DACAMERA is internationally recognized as a leading producer and presenter of chamber music and jazz, committed to bringing its audiences transformative musical experiences. Presenting an annual subscription series in Houston’s downtown Theater District and at The Menil Collection, DACAMERA brings the world’s leading artists to Houston, and continually evolves new and meaningful ways of presenting...
moreMay Moments
Our team has been hard at work positioning our mission-driven clients in front of media, influencers and the community at large. In fact, the last few months ushered in some of the most impactful results for many of our clients!
Take a look at each of our team members' favorite campaigns, projects or wins from May and let us know what you think!
moreCase Study: Dig World's 1 Year Anniversary
Located in Katy, Texas, Dig World is the first heavy construction equipment-themed amusement park in the state. Dig World was designed for families to enjoy a unique, hands-on experience while safely operating full-size Caterpillar mini-excavators, skid steers and UTVs. With other fun attractions including a gem mining station, a playground and a turf field with games, Dig World is the ultimate family...
moreCase Study: Fresh Arts
Fresh Arts is a local nonprofit organization that is dedicated to nurturing Houston’s vibrant arts scene by advancing the careers of local artists and creative entrepreneurs. Through sharing resources, skill-building events and developing artist-centered community programs, Fresh Arts is able to further its vision of shaping Houston into a place where artists can thrive.
In early...
moreMedia Relations Highlights from 2021
The continuation of COVID-19, an insurrection and an unexpected and deadly winter storm...2021 was another doozy. But it wasn't all grim. Check out our favorite 20+ stories from the year. Yes, some were a response to major crises, but others were focused on feel good and fun!
moreCase Study: ZACHOR Holocaust Remembrance Foundation
While our initial goal in working with ZACHOR Holocaust Remembrance Foundation was to launch its online curriculum, we stayed on board to assist in raising long-term awareness AND funds for the organization.
moreCase Study: Dubin's Fine Jewelry Book for a Book Campaign
Our first time working with Dubin's Fine Jewelry, we were thrilled to support a locally-owned jeweler with a passion for giving back.
moreMedia Relations Highlights from 2020
2020 began as what we thought would be a normal year. Of course, we know what 2020 really became...the year our lives were upended, our businesses were at risk and our mental and physical health were under constant attack.
While the first few months brought in some fantastic stories (dozens for Eighteen36's opening alone!), so much of our pride last year came from ensuring our clients were top-of-mind throughout the constant shifts the...
moreIf Not Now, When?
Jenny Gustafson
You likely already know that Like Minds Communications is a Jewish and white-owned business based in Houston, Texas, the hometown of George “Big” Floyd, who was murdered on May 25, 2020. You also likely know that we (Jenny and Melina) are not shy about our views and our all too frequent condemnation of antisemitism, racism, anti-LGBTQIA+ rhetoric, Islamophobia, xenophobia, misogyny and hate, in general. And we want you to know that we are...
more8 Hacks to Celebrate Work From Home Day...Forever?!
We are all (errrr....most of us) living in some sort of alternative reality where every day is WFH Day. While it may not be ideal (and we still have no clue when this all will end!), we've inadvertently become remote working pros.
moreABCs of Mission-Driven Marketing: U-Z
Welcome back to our final installment of The ABCs of Mission Driven* Marketing. We hope you enjoyed the education!
Still have questions? Drop us a line and we’ll be more than happy to serve as your friendly marketing and communications translation team!
*For the purposes of this blog, we use the terms mission-driven organization, social enterprise and nonprofit organization...
moreCase Study: Mental Health Match
Mental Health Match came to the Like Minds team with the ultimate goal of getting in front of mental health practitioners in the Houston area in order to prepare for phase two, or the consumer-facing portion, of its launch.
moreABCs of Mission-Driven Marketing: P-T
A new day, a new lesson in mission-driven* marketing jargon. We’re hoping you’ve begun to grasp a few of the industry’s most utilized (or over-utilized, depending on who you ask) terms. Perhaps you’re even excited about leveraging some of these marketing and communications concepts within your own organization! Which brings us to the letters “P” through “T.” Ready? Let’s dive in!
*For the purposes of this blog, we use the terms...
moreABCs of Mission-Driven Marketing: K-O
Welcome back to another installment of The ABCs of Mission Driven* Marketing. Are you keeping up?
Still have questions? Drop us a line and we’ll be more than happy to serve as your friendly marketing and communications translation team!
*For the purposes of this blog, we use the terms mission-driven organization, social enterprise and nonprofit organization interchangeably....
moreCommunity Relations Highlights from 2019
While our public relations team members were securing fantastic media relations results, they were simultaneously implementing successful community relations initiatives.
In addition to numerous cross-promotional and fundraising partnerships that supported non-profit organizations, the stories below showcase a few of our team's proudest client award wins and speaking opportunities from...
moreMedia Relations Highlights from 2019
What a year 2019 was for our team and our mission-driven clientele! While our team was hard at work securing loads of coverage month-over-month for our clients, we've highlighted 20 (and a few more hidden throughout) of our favorite stories.
What made these stories stand out? So many of these pieces reached clients' goals, positioned them as leaders in their fields, told their stories beautifully or perfectly positioned them in front...
moreABCs of Mission-Driven Marketing: F-J
Long time no see! The Like Minds Team is back to decode a few familiar Mission-Driven* Marketing terms that you may encounter while working with or talking to a communications professional. OR maybe you’re just curious and stumbled upon our blog! Either way, we’re here to help.
Still have questions? Drop us a line and we’ll be more than happy to serve as your friendly marketing and...
moreMission-Driven Events
Wondering where our team will be and how you can get involved in our mission-driven work this month and next? Look no further!
- Dr. Bertie Simmons' memoir, Whispers of Hope: The Story of My Life, is officially out! On Saturday, November 2 at the Houston Museum of African American Culture, 150 of Dr. Bertie Simmons' friends, family, former students and coworkers celebrated her book launch. Interested in learning more about...
Defining Mission-Driven Marketing
We get it. Marketing and communications jargon can be pretty dang confusing. Add in mission-driven and impact language and it’s enough to make your head spin. Have no fear, the Like Minds team is here to clear the air surrounding some of the common terms you may (or may not) have heard from strategic communications professionals, particularly those working or volunteering for mission-driven organizations*.
Still have questions?...
moreCase Study: The Living Bank
Did you know that today is World Kidney Day? We're no strangers to commemorating this impactful international holiday thanks to our recent experience with non-profit organization, The Living Bank. In fact, our team was lucky enough to collaborate with LIMB in support of The Living Bank and its 50th anniversary "Living Proof" campaign.
moreInspired Mind at Work
Hello friends and future friends and thanks for visiting my website! If you haven’t already taken the time to browse the site and learn more about Like Minds and our work, I hope you will. Until then, you can count on this page and my Instagram account (@likemindstalk) to keep you in the know on what I’m working on day in and day out! I hope to upload content about what inspires me, my...
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