Public Relations Account Executive

Are you a media relations or strategic communications dynamo? Are you interested in joining a growing team with big media and community aspirations for its clients? We're on the hunt for our next Public Relations Account Executive who will enhance our clients' public relations programs through traditional media relations and community relations efforts! Think you've got what it takes? Email your cover letter, resume and previous coverage and/or work samples to Tania!

This is a Houston-based, hybrid role.

Key Job Functions & Responsibilities:

Responsible for being a strong, contributing member of the account team, serving in execution role in 4-6 core accounts with media relations, influencer relations and/or community relations service lines

  1. Develop and maintain strong understanding of client industries, voices and goals

  2. Collaborate with team on ideas for strategy and tactics for all clients and execute related action items needed to move the needle for client growth across media relations, influencer relations and community relations service lines

  3. Responsible for measuring and analyzing metrics related to media relations, influencer relations and/or community relations for accounts for which you personally execute

  4. Identify missed opportunities and react; bring ideas to the team from competitors, industry leaders and current events

Responsible for the media and/or influencer relations execution for four to six clients, with leadership, guidance and assistance from Director of Client Relations

  1. Thorough knowledge and utilization of AP Style

  2. Fully understand how to use all tools needed to do the job effectively and carry out all tasks (Meltwater, TV Eyes, Google Alerts, CoverageBook, etc.)

  3. Develop strong relationships with media and influencers to secure trade, national, local and/or regional coverage

  4. Actively attend client events and on-site liaison for coordinating details as necessary; create influencer/media/attendance list

  5. Develop all PR-related materials (including pitches, press releases, media lists, talking points, community opportunities, event collateral, influencer contracts, bios, fact sheets, etc.)

  6. Media outreach via phone, email, calendar listings, and media drops and attendance at interviews

  7. Monitor and capture all coverage

Responsible for the overall meaningful partnership and community engagement opportunities for clients across two to four core accounts and as support for all client accounts where partnership opportunities may be relevant.

  1. Research and develop community partnership opportunities.

  2. Develop relationships with strategic partners for mutually-beneficial cross promotional opportunities and awards.

  3. Coordinate details of community and client events and partnerships.

  4. Collaborate with the Like Minds Communications social media team to share clients’ partnership and community engagement initiatives to ensure alignment with clients’ social media calendars.

  5. Submit awards and speaking nominations

We want to hear from you if you have:

  • At least 2-4 years of experience in public relations, influencer relations, partnership development and/or strategic communications!

  • A solid track record of building and maintaining media relationships nationally, across various industries and/or for mission-based organizations!

  • Your eyes constantly scouting the next big public relations trend!

  • Excellent writing capabilities and mastery of AP style!

  • The chops to bring a strategic vision to life in partnership with an integrated team!

  • Relationship-building prowess to connect with communities, networks and organizations in meaningful ways on behalf of clients!

  • A knack for developing media relations, influencer relations and community relations strategies and content that incite action!

  • The creative voice to craft masterful story angles and pitches!

  • One eye on big picture planning while the other eye tracks the details!

  • A demonstrated passion for mission-driven clientele and the impact marketing space!

  • A growth-oriented mindset and interest in learning alongside an energetic, hard-working team!